Sunday, December 28, 2008

Distressed Properties For Sale As Investments

Professional property investors who can make rapid buying decisions and proceed quickly will appreciate the dynamic content of Paramount’s investment web-pages.

Packed with relevant background details, planning information and legal documentation on each of our wide-ranging investment opportunities, this database is a must for all those who can purchase immediately.

Paramount is a fast-moving property investment brokerage and our investment web-pages cover all areas of property investment and property development.

Tuesday, September 2, 2008

Do Follow Social Bookmarking; What Is The Point?

The Explanation For Those Who Dont Even Have A Computer

Entering your favourite web pages on a social bookmarking site is the same as putting into your favourites folder on your web browser, except that you can access your bookmarks(favourites) from any computer. For instance, say you are organising the ski chalet for a trip, you save the potential chalets web pages to your chosen social bookmarking site, nip round to your sisters to discuss dates and salopettes. She finds the Ryanair flight she saved to her favourites on her computer but then struggles to find the alternative flight options she looked at. You boldly go to your A1Bookmarks site, and there is the full list of your potential chalets sitting on her computer.
The next stage on from this situation is 3 years later, when you have bookmarked your chalets, villas, car hire, ski rental, resort information etc every year, and have moved to Timbukto; your sister emails asking if your can remember the company's name that rented out the chalet to you, and what was the name of the little pizzeria down the road? You can retrieve all this information in an instant from your social bookmarking site, on your Timbukto computer.

The Social Bookmarking sites have made saving the web pages very easy by providing members with a button on their browser which automatically save the web page you are currently reading, when clicked. Or you may see the various logo buttons at the bottom of web pages and at the end of articles and on any site nowadays...digg this or stumbleupon...

This is all well and good for us home users who book flights and concerts, or have to help research Ancient Egypt 3 times for that year 5 project. Or even for the engineer searching for the best overnight suppliers of air cylinders twice a year.

But for business owners of websites the effects are more far reaching;When you put your search for 'cheap flights to Barcelona' into google the most popular cheap flights site will be at the top of the list.(apart from those coloured couple of sites which someone has paid to be there)If you can make your website popular, you too can be top-so that if someone in Birmingham is looking for a new chimney, and types in Chimney Birmingham, your company (Chimneys r Us, Birmingham) web page will come above your competitors, and I will phone you for a quote fist.

Are you still with me?

Every time your website is saved to a social bookmarking site, google will give it another tick, and see it as more popular, and it will move up the rankings. Within the social bookmarking community, the sites can also be used as a search engine, and seen as a second tier of recommendation; someone else has found the site and rated it enough to bookmark it.

We all like a recommendation, and many bookmarking sits list the top 10 bookmarks in a particular category (Finance, Property, Music, Chimney in Birmingham...) So, for businesses with a worthy website, a couple of days spent signing up to the useful sites (more on useful later)and bookmarking your own site, could send your company to the heady heights or at least page 1.I have done a fair bit of social bookmarking now and have listed the best and useful sites on the basis of ease, speed and simplicity.

The term useful applies to the 'do follow' with 'public folders' Theres no point putting your company website in a private folder where no-one will see it and worse, no-one will count it. The 'do follow' aspect of websites enables the website listed to be a link; if you click it, it will take you to your page, and be counted towards your popularity.Web site addresses (URLs) in the comments field of blogs and sites which are 'no follow'are ignored by google, so pagerank and indexing are not improved for your site, from these links.

The expectation of making 'no follow' sites was that this would disuade spammers from commenting on blogs, and prevent hard core porn popping up on your screen when you have clicked on Dave from Chesters comment on the overnight delivery of air cylinders.For our purposes, we need a click on our name to link to our website; the web site becomes more visible, moves up the pages and is easier to find for the potential customer. All you then have to do is provide a good service to get your repeat business.Don't forget to tell your new client to bookmark your site. He may need to recommend you to his sister when the chimney of her chalet needs fixing, while he is staying with the Tuaregs in Mali.

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Tuesday, August 26, 2008

West Hampstead Business Directory

The West Hampstead Business Directory has been compiled by West Hampstead Estate Agents, Paramount Properties and lists web sites relevant to living and working in West Hampstead

Adding your site to West Hampstead Net

Adding your site to this West Hampstead directory is completely free as long as it is relevant to North West London including Belsize Park, Brondesbury, Childs Hill, Cricklewood, Fortune Green, Highgate, Hampstead, Hampstead Village, Hocroft Estate, Little Venice, Kensal Rise, Kilburn, Maida Vale, Mapesbury Estate, Queens Park, St. John's Wood, South Hampstead, Swiss Cottage, West Hampstead and Willesden Green.

Search West Hampstead

Search for a business or organisation in West Hampstead - find contact details, websites, email addresses and more.

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Wednesday, August 20, 2008

Property Swapping: UK & Overseas Property Swaps

Property Swap Shop are offering a long overdue alternative to conventional buying and selling of property.

Home swapping is the fresh and exciting way of finding your new home. its the foolproof way of beating the property slump. In fact property swapping has the potential of becoming the future of property sales. Any organization or individual can take take advantage of property swapping.

Property swapping has the massive advantage of allowing you to take control.

The potential is unlimited, overseas property owners can come home by swapping with empty buy to let properties, who in turn gain a rentable property abroad. Property swap shop are bringing together all possibilities on to one site.

Register now for your free 2 months trial period for council tenants. homeowners in the uk and overseas free registration to all estate agents, builders, solicitors, property agents ,overseas rental companys in the uk ,and holiday lets overseas ,and free to all housing association and council house landlords in the uk and social landlords overseas.

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Sunday, August 17, 2008

Successful estate agents reduce business costs

The Internet is the biggest virtual medium in history and offers an endless scope for the streamlining of property marketing and estate agency procedures through the intelligent and cost- effective use of technology.

  • What are the new business opportunities?
  • How can you use technology to your greatest strategic advantage?
  • How can you both meet new customers and serve existing customers better?

Understanding how Internet business opportunities are going to change your business model and everything you do every day is a critical part of making your estate agency successful in the future.


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Search engine marketing for estate agents

Estate agents now more than ever need to be making sure they get maximum return on their advertising and marketing budgets.

Search Engine Marketing, or SEM, is a form of Internet Marketing that seeks to promote websites by increasing their visibility in the Search Engine results pages (SERPs) and has a proven ROI (Return on Investment).

There are no quick fixes or magic solutions to getting property buyers to your site.

To get the highest possible search engine rankings on property searches within your location, a little thought goes a long way. .

  • Make sure that your site is search engine friendly, using the correct keywords, meta-tags and layout. Keyword all pages individually to cover search engine results relevant to your location and industry
  • Make sure you have good quality content to justify a high ranking. Source and insert copy relevant to the sections and locations that you cover, Relocation, Residential Sales, Lettings, Property Management.
  • Wait for the search engine results and amend keywords to optimise positioning on the more competitive searches for more search engine traffic

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Search Engine Positioning - UK Property Portals - Estate Agency Websites

Estate agents need to consider getting as many pages related to property and their location positioned on the search engines as possible and should make sure each of these pages is targeted to appear on the front page of Google. That is exactly where the property portals customers begin their search.

Search engines exist to serve their customers the information they require. If your Estate Agency ans properties are not listed, they can not help you. If you are using one of the commercial house search facilities such as Find a Property, Prime Location, Right Move etc. ensure that your property details are optimised for Google. The bottom line is that if your properties, services or financial products are not available on the front page of Google you may lose the sale or instruction, either to a competitor or because the buying impulse is lost.

We have independently reviewed all the current crop of service providers and we can give impartial advice on which (if any) would be best for your operation

Pros and Cons

The idea is simple. One site collects all the UK's properties for sale and for let and arranges them in a database. Users can search for the property of their dreams in seconds without having to trawl a mass of individual sites. Then they can click through to the Agent who has instructions on that property and make the necessary arrangements.

The Reality

There are almost as many databases as individual Estate Agents. The public can't stand this.
All are slow and based on decrepit technologies. Many sites are simply lists, with little or no searching possible. Many sites don't display pictures of the properties, making comparison impossible. There is no vetting of Agents within the sites. You could find yourself next to some very shady operations. Almost all the facilities are vastly overpriced.

The Benefits

Some sites will drive some (but not much) traffic to your site.

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