SEO Marketing For Real Estate & Letting Agents, Surveyors & Solicitors
Today's estate agents, letting agents, property surveyors and property solicitors need to learn the best techniques for capturing property sales leads, following up with prospects and converting them into customers. The problem with traditional estate agency marketing and advertising is you never know how successful it is.
"Half the money I spend on estate agency advertising is wasted, and the trouble is I don't know which half."
Old style real estate marketing, such as direct mail, magazine ads, classifieds, television and radio spots can all be useful. But what of internet marketing, keyword and meta tag strategies, newsletter marketing, email marketing, free online classified advertising, reciprocal real estate links, online press release promotions, content positioning, online image development, marketing database generation, social bookmarking, real estate blogs, article submissions, real estate directory submissions and interactive features?
As property market conditions worsen it is important that your own property display site is up to speed, easy to find, easy to use and provides all the information required for the potential customer to utilise the services you are offering. please contact us for further information about Search and Submit real estate marketing services
Bringing your property sales & lead generation right up to date
Let's face it, your estate agency advertising either generates leads and helps you close property deals and transactions or it doesn't. And if it doesn't generate income, it doesn't do you any good. Although so many estate agents are already are on the Internet, a vast majority of advertising expenditure don't bring any results
To generate more property valuations, instructions, leads & sales for
your estate agency, we work with you to clearly define your position at
the top of your local property market with a bundle of fast
track internet marketing services for property developers and estate
agents who are ready for some sales action..
- We translate your estate agents business plan into the real estate keywords
that your prospects will type into search engines such as Google, Yahoo
and MSN.
- We develop the real estate keywords into comprehensive property information pages on your website.
- We then get the important property websites to link to your website and the new pages
It's the way Search and Submit are able to kickstart your property business and generate leads from your market niche accurately.
ESTATE AGENTS CORPORATE
IDENTITY - Building an image from the ground upwards, positioning your
estate agency or property business accurately with clear, distinctive design
and coherent branding throughout all communications.
ESTATE AGENTS BRAND IDENTITY
- Positioning proprties and estate agency or propert services with a clear
and memorable image that your customers are relaxed with and inspired by.
ESTATE AGENTS
CORPORATE LITERATURE - Well designed, well thought out, concisely written
and immaculately produced. Corporate literature that says just the right
things about an estate agency or property business / organisation.
ESTATE AGENTS SALES LITERATURE -Strong property sales / services literature
should clearly reflect the quality and strength of the estate agency or
property company, engaging and allowing the reader to take in the relevant
information and messages, leaving him confident to do business with you.
ESTATE AGENTS BROCHURES-
Well-designed, user-friendly brochures, creating the right overall impression
and profiling individual items. From concept to delivery, our creativity
and production handling is impeccable.
ESTATE AGENTS DIRECT MAIL
- In the 3 seconds it takes to engage and persuade an ordinary man to
become your customer... or to turn your estate agency or property pitch
into paper waste, what you send out just has to be effective.
ESTATE AGENTS PROPERTY LAUNCHES
- You have 3 months to launch a major new product, with product information,
a full press event with multi-media presentations, direct mail and launch
estate agency or property website. But you still need a highly creative,
cohesive approach?
ESTATE AGENTS MANUALS - Printed manuals
- tied in with Internet based technical data where necessary. The good looking,
functional design and detail needed to bring together easy to digest data
and instructions.
ESTATE AGENTS PUBLICATIONS -
Public relations materials that make any estate agency or property organisation
appear convincing, confident and well-spoken. In fact, the right kind of
people to do business with.
Advertising & Promotion
Internet marketing covers a wide range of activities and solutions,
which as a general rule appear on screen. Search and Submit is committed
to extending the boundaries of on screen solutions whilst producing
practical sensible solutions that meet our clients needs.
ESTATE AGENTS WEBSITE DESIGN
- From initial strategy to upload, our talented team of designers work
closely in house with software engineers to produce something that is
quite rare - a highly functional website that looks great, whatever
the mix of data content or rich media.
REAL ESTATE CD CREATION
- Development of interactive promotional CDs and DVDs with movie, animation
and music content brought together with database driven material where
needed, to produce a powerful marketing tool.
REAL ESTATE STREAMING MEDIA
- Giving you the ability to equip your website with creative video,
animation and soundtrack, constructed under one roof for complete integration
of approach and a solution that works.
REAL ESTATE BROADBAND DESIGN
- A service for organizations able to exploit opportunities with the
new and growing generation of broadband users, employing cutting edge
technology to build powerful websites with enhanced streaming media
content and larger download capability.
REAL ESTATE MOVIES AND VIDEOS - From creative storyboarding and
scripting, through to all footage, soundtrack animation and graphic
content - brought together to produce punchy, modern movie and video
pieces for any platform.
ONLINE REAL ESTATE ADVERTISING
- A complete solution from the formation of strategy onwards, integrating
all online marketing activity, including banner advertising, property
email or estate agents newsletter, eDirect mail, search engine and portal
strategy - plus tracking and evaluation.
REAL ESTATE PRESENTATIONS - The design and construction of all types
of multimedia presentation, from key-through laptop sales presenters
to large screen presentations with movie, graphics and soundtrack for
product launch, conference, training etc.
REAL ESTATE 3D ANIMATION
- Design and production of high quality 3D illustrated animation for
product demonstration, informational sequences etc. Designed and prepared
to work on any platform or within a multimedia display.
REAL ESTATE EMAIL MARKETING
- Combining high quality design and copywriting skills with a unique
delivery system, Search and Submit can provide a comprehensive total
service managing the process from original design to final broadcast
Estate Agents Marketing
Search & Submit offers a range of estate agents marketing opportunities.
MARKETING RESEARCH
AND EVALUATION - A fast, thorough examination and assessment of an
organization and its sphere of operations to determine exactly what is
needed to reach the objectives set.
MARKETING PLANNING AND
IMPLEMENTATION - Firstly setting the strategy with budgets, timescales,
audiences, methods of reaching them etc, then putting the marketing plan
into action.
MARKETING DESIGN
AND PRODUCTION - The creative approaches decided upon in the marketing
strategy are handled in our studio and any production necessary is carefully
controlled resulting in a high quality finished piece.
MAILING AND
FULFILMENT - A complete, methodical and accurate service, including
envelope stuffing, mail merge and mailing out.
MARKETING RESPONSE
HANDLING - Whatever the method or nature of response, we can efficiently
receive and organize the appropriate phone call, support brochure etc.
MARKETING DATABASE
GENERATION - List purchasing, cleaning and construction of databases
for accurate targeting of customers and prospects. Upkeep and expansion
of marketing databases thereafter.
MARKETING EVALUATION AND STATISTICS - Evaluation of the marketing campaign, highlighting trends and making adjustments if necessary, ensure best possible targeting and results.
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